Iconic Residences Design by Pininfarina, has officially reached the 100-metre mark, a significant milestone in the development of what will become the tallest building in the area, becoming a landmark on Dubai’s skyline. It offers 310 luxury apartments with direct access to Sheikh Zayed Road and proximity to hotspots like Burj Al Arab, Palm Jumeirah, Dubai Marina, Dubai Harbour and Emirates Hills.
Construction began in January 2025, making the achievement all the more notable; reaching 100 metres in just over a year reflects the disciplined programme management and site coordination that has characterised the project from the outset.
“I’m proud to share that Iconic Residences design by Pininfarina has officially reached the 100 meter mark of construction progress. This marks a huge milestone and reflects the strength, co-ordination and commitment of everyone involved in this project.
As the structure continues to rise, works on the technical floor are now underway, and MEP, civil, interior design and façade installations are progressing across the building.This is what disciplined execution looks like. Step by step we are turning Iconic Residences vision into reality – and I look forward to sharing the next milestone soon.” Michael Belton, CEO of MERED
Construction On Schedule for Q3 – 2027 Completion
Construction remains on programme, with strong momentum across multiple workstreams. Technical floor works are now underway, while MEP, civil, interior design and façade installations are advancing progressively through the structure.
Civil, MEP and fit-out works have reached Level 10, and interior construction has commenced on the first completed apartment at Level 7, providing an early indication of the project’s luxury finishes and technical standards.
At the early residential levels, panoramic views toward Palm Jumeirah and Burj Al Arab are already visible, underscoring the project’s prime positioning and long-term lifestyle appeal.
Safety performance on site has been notable. Over 1.2 million working hours have been completed with zero recorded incidents, reflecting the standards being applied across the project.
Branded Residences With Architecture & Interiors By Pininfarina

Designed by Pininfarina, the Italian design house with nearly a century of expertise in automotive form, Iconic Residences translates that legacy into residential architecture. The building’s sculpted profile and interior details draw directly from Pininfarina’s philosophy of combining visual precision with aerodynamic efficiency.
The result is a 310-apartment luxury development that brings a distinctly European design sensibility to one of Dubai’s most connected addresses.
Located in Dubai Internet City with direct access to Sheikh Zayed Road, the project sits within reach of Palm Jumeirah, Burj Al Arab, Dubai Marina, Dubai Harbour and Emirates Hills.
Iconic Residences is developed by MERED, an international real estate developer focused on landmark projects that combine architectural ambition with long-term lifestyle value.
Completion is targeted for Q3 2027. Further updates are available at mered.ae.

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