Our Strategic Partners
Global Branded Residences (GBR)
Global Branded Residences (GBR) is a specialist development consultancy firm that provides market & data-driven advisory services for branded residential developments around the world, delivered by a team of renowned industry leaders.
GBR’s services range from brand / operator selection and negotiation to product & pricing definition, as well as feasibility studies and brand premium studies.
Riyan Itani, MPhil (Cantab), ISHC
Founder, Global Branded Residences
A global leader in branded residential advisory, Riyan Itani is a multi-award-winning consultant and has advised on over 170 branded residences projects worldwide. For over 20 years,
Riyan has specialised in providing branded and luxury residential development consultancy in the global urban and resort sectors. His experience covers strategic development advice, feasibility studies, brand selection and contract negotiation, brand premium studies, and brand advisory services.
He is recognised as a global expert in the sector and holds strong relationships with the market’s leading brands and operators.
Riyan is a regular keynote speaker, panel member and host at a variety of global conferences and events.
Chris Graham, FCIM
Managing Director, Graham Associates
For over two decades, Chris has worked with numerous residential and mixed-use real estate developers around the world, building up an impressive client portfolio of landmark projects.
Founded in 2008, his London-based consultancy specialises in planning distinctive campaigns that deliver standout in a crowded market; services span marketing and brand strategy, product definition, designing impactful marketing materials, and lead generation – all with a focus on driving sales.
A frequent industry commentator and international speaker, he is author of the #1 reports Branded Residences: An Overview (the first-ever study of the sector, now in its 6th edition), and Branded Residences: A Compendium, a comprehensive listing featuring c.250 brands.
A Fellow of the Chartered Institute of Marketing (CIM), Chris has won many industry awards including the Overseas Property Professional Gold Award for Marketing; Best Development Marketing (x6), Best Property Website, and Best Estate Agency Marketing at the International Property Awards; TITAN Platinum Award for Property Strategic Program (Project Launch), and twice a finalist in CIM’s Excellence Awards (Digital Media and Hotels & Leisure).
VOS Consultants, The Commercial Intelligence Partner Behind High-Performing Branded Residences
Founded by Kevin Wash and Dayiana Oballos, VOS Consultants is a specialist advisory practice dedicated to hospitality-branded residences, helping developers, investors and hospitality brands build the commercial architecture behind sustainable performance.
Combining more than 50 years of international experience across luxury hospitality, branded residences and mixed-use developments, VOS brings strategic commercial thinking and operational expertise together to protect asset value, strengthen sales performance and elevate the buyer experience. The firm has assessed and mystery-shopped more than 120 branded residence and branded development projects worldwide.
Rather than acting as brokers or sales agents, VOS works alongside development teams to diagnose commercial misalignment and build integrated systems through six services: Market Feasibility, Brand Selection & Confirmation, Commercial Architecture™, Assessment™, Sales Excellence and VOS Momentum. Together, these address market potential, brand alignment, product positioning, pricing, sales execution, buyer experience and ownership governance.
Kevin Wash is an international commercial strategist and worldwide sales expert specialising in branded residences, mixed-use developments and luxury real estate. He has designed and led sales organisations of up to 250 professionals, advised on more than 50 branded residence projects and aligned commercial strategy, marketing and execution to strengthen sales performance and protect long-term project value. A multi-published author on sales strategy and leadership, he advises developers and mentors senior commercial leaders internationally.
Dayiana Oballos is a luxury hospitality executive and creator of Commercial Architecture™, with more than 30 years of international experience across hospitality, branded residences and consultancy. Her background includes Fairmont Hotels & Resorts and hands-on experience in branded residential hospitality. In 2026, she received Innovator of the Year at the Global Branded Residence Awards, recognising her creation of Commercial Architecture™ and its contribution to the sector.
Together, Kevin and Dayiana apply an integrated commercial framework that connects strategy, sales excellence and operational readiness, from feasibility to ownership, helping developers protect pricing integrity, strengthen buyer confidence and create enduring value.
