Our Strategic Partners

Branded Residences Sales and Marketing partnerships - BRESI

Global Branded Residences (GBR)

Global Branded Residences (GBR) is a specialist development consultancy firm that provides market & data-driven advisory services for branded residential developments around the world, delivered by a team of renowned industry leaders.

GBR’s services range from brand / operator selection and negotiation to product & pricing definition, as well as feasibility studies and brand premium studies.

Riyan Itani, MPhil (Cantab), ISHC

Founder, Global Branded Residences

A global leader in branded residential advisory, Riyan Itani is a multi-award-winning consultant and has advised on over 170 branded residences projects worldwide. For over 20 years,

Riyan has specialised in providing branded and luxury residential development consultancy in the global urban and resort sectors. His experience covers strategic development advice, feasibility studies, brand selection and contract negotiation, brand premium studies, and brand advisory services.

He is recognised as a global expert in the sector and holds strong relationships with the market’s leading brands and operators.

Riyan is a regular keynote speaker, panel member and host at a variety of global conferences and events. 

Chris Graham, FCIM

Managing Director, Graham Associates

For over two decades, Chris has worked with numerous residential and mixed-use real estate developers around the world, building up an impressive client portfolio of landmark projects.  

Founded in 2008, his London-based consultancy specialises in planning distinctive campaigns that deliver standout in a crowded market; services span marketing and brand strategy, product definition, designing impactful marketing materials, and lead generation – all with a focus on driving sales.  

A frequent industry commentator and international speaker, he is author of the #1 reports Branded Residences: An Overview (the first-ever study of the sector, now in its 6th edition), and Branded Residences: A Compendium, a comprehensive listing featuring c.250 brands. 

A Fellow of the Chartered Institute of Marketing (CIM), Chris has won many industry awards including the Overseas Property Professional Gold Award for Marketing; Best Development Marketing (x6), Best Property Website, and Best Estate Agency Marketing at the International Property Awards; TITAN Platinum Award for Property Strategic Program (Project Launch), and twice a finalist in CIM’s Excellence Awards (Digital Media and Hotels & Leisure).

VOS Consultants, The Commercial Intelligence Partner Behind High-Performing Branded Residences

Founded by Kevin Wash and Dayiana Oballos, VOS Consultants is a specialist advisory practice helping developers, investors and hospitality brands build the commercial architecture behind predictable sell-outs.
 
Combining more than 40 years of international leadership across luxury hospitality, branded residences and mixed-use developments, the firm brings together strategic commercial thinking with operational excellence to protect asset value, strengthen sales performance and elevate the buyer experience.
 
Rather than acting as brokers or sales agents, VOS works alongside development teams to diagnose commercial misalignment, reduce dependency on fragmented distribution channels, improve sales capability and create structured systems that deliver sustainable commercial performance.
 
Kevin Wash is an international commercial strategist specialising in branded residences, mixed-use developments and luxury real estate. Throughout his career, he has designed and led high-performing sales organisations, aligning commercial strategy, marketing and execution to accelerate sales velocity while protecting long-term project value. A multi-published author on sales strategy and leadership, he continues to advise developers and mentor senior commercial leaders across international markets.
 
Dayiana Oballos is a luxury hospitality executive with more than 25 years of international experience across branded residences, hospitality operations and customer experience. Her expertise lies in translating brand standards into operational excellence, ensuring that every stage of the buyer and resident journey reflects the quality, consistency and service expected from premium developments. She works closely with project teams to strengthen operational readiness, service culture and organisational capability long before the first resident arrives.
 
Together, they developed VOS Commercial Architecture™, a structured methodology that aligns commercial leadership, sales excellence and operational readiness into one integrated framework, enabling developers to sell with greater confidence, protect margins and deliver exceptional branded residential experiences.