BRESI OVERVIEW: Do New Cairo Egypt combines a strategic location, advanced technology, and high-end hotel services in a residential setting. Do Hotels is an innovative joint venture born from the fusion of design, technology, and music, blending the expertise and high standards of One Development with the record-breaking global superstar, Amr Diab.
- One Development has broken ground on Do New Cairo in New Cairo, Egypt, simultaneously launching the project’s second phase following a complete sell-out of phase one.
- The mixed-use development combines a hotel, serviced apartments, branded residences, and commercial space, all managed through an AI-powered operating system accessible via a single app.
- The project is built around a partnership with Egyptian superstar Amr Diab, whose “Do” brand identity shapes the music-inspired lifestyle concept underpinning the development.
- Do New Cairo” makes a qualitative shift in the real estate development sector through an integrated experience that enhances the efficiency of investment returns
- The partnership with superstar Amr Diab in “Do” project is a distinctive trademark that boosts demand and supports the project’s investment value
One Development starts excavation and construction works in its premium project “Do New Cairo”
One Development, one of the leading Emirati real estate development companies operating in the Egyptian market and a subsidiary of the Emirati Al Gebely Holding Group (AGH), which possesses experience in the field of development and investment exceeds 44 years, and one of the region’s largest AI-powered companies has started excavation and construction works in its pioneering project “Do New Cairo Egypt” coinciding with the launch of the project’s second phase.
This move reflects the company’s confidence in the Egyptian market and its ambitious expansion strategy, and follows the group’s successful entry into the Egyptian market with its first project, a unique partnership with the superstar Amr Diab.

Ali Al Gebely, One Development founder and Chairman, said that “Do New Cairo” represents a completely new and different vision in the real estate market, noting that the project is a qualitative leap in the concept of real estate development, combining luxury, technology, and hospitality in an integrated model, besides this model is supported by a comprehensive smart system that relies on artificial intelligence technologies to provide an unprecedented living and investment experience for its clients. “Do New Cairo” project represents an advanced model of “Hospitality real estate,” including a hotel, serviced hotel apartments, “Do” branded apartments, and diverse administrative and commercial areas that apply the needs of all clients, all within an integrated operating system based on artificial intelligence.
Do New Cairo offers an integrated experience combining living, working, and leisure in one place, as it features state-of-the-art services including wellness areas, Infinity pool, a jacuzzi, an outdoor cinema, and sports courts, in addition, there’s a unique music-inspired experience, reflecting “Do” brand identity in partnership with the superstar Amr Diab, which enhances the project’s identity and aligns with the company’s vision of delivering the concept of “Live the Beat” for modern living.
The project’s design integrates hotel, residential, and administrative units while maintaining privacy through intelligent layouts, in addition to offering centralised services including concierge, cleaning, and facilities management, all within a modern architectural framework that supports the demands of contemporary living and business.
Phase 2 Launch
The success of a complete sell-out of the first phase reflects the strength of demand and market confidence in the project, particularly given the integration of technology and hotel services, and launching the second phase is a direct response to this rapid demand, with expectations of continued growth in this type of real estate product.
Coinciding with the launch of the second phase the company is offering its clients for a limited time, flexible payment plans including a 5% down payment, 5% after three months, and instalment periods up to 8 years.
About One Development
One Development is a fast growing developer originally founded in the UAE. It has recently gained significant attention for its expansion into the Egyptian market, where it positions itself as a tech-forward developer integrating artificial intelligence (AI) into its residential and hospitality projects.
The company has managed successfully in building a growing projects, including “Laguna Residence”, “Do Dubai Islands” in Dubai, and “One Residence” in Abu Dhabi. These projects reflect its vision of seamlessly integrating design, technology, and user experience, all with the full support of Al Gebely Holding Group.
Based on this success, One Development expanded into the Egyptian market with its pioneer project “Do New Cairo”, as its name “Do” reflects a unique collaboration with the superstar Amr Diab.
“Do New Cairo” combines a strategic location, advanced technology, and high-end hotel services with flexible payment plans up to 8 years, making it one of the most prominent investment opportunities currently available in the Egyptian real estate market.
Do New Cairo represents a distinct model that combines innovation, professional operation, and return on investment, supported by regional experience and a unique partnership, which makes it a promising investment option for those seeking genuine opportunities that deliver sustainable value.
About BRESI
BRESI is the world’s first branded residences marketplace, media platform and development consultancy. Operating as a complete ecosystem for the sector, BRESI connects buyers, developers and brands across every major global market through its marketplace, news hub, development advisory, brand licensing and marketing services.
For more information visit https://brandedresi.com/about/
