Branded Residences Forum (BRF) Speakers and Agenda Announced

BRESI Overview: Branded Residences Forum (BRF) 2025

Branded Residences Forum (BRF) 2025

Organised by The Bench with key partners including Accor One Living, Marriott International & Global Branded Residences (GBR) the Branded Residences Forum (BRF) 2025, set to take place on 29 October 2025 at the prestigious Madinat Jumeirah in Dubai, is expected to be another extremely important event for the global branded residences sector.

Held adjacently to the Future Hospitality Summit (FHS) World this exclusive one day forum brings together industry leaders, investors, developers, and experts to explore the rapidly expanding world of branded residences.

With the sector experiencing a remarkable 180% growth globally over the past decade, boasting 788 active projects and over 900 in the pipeline, BRF offers a critical platform for discussing trends, challenges, and opportunities in this thriving sector of luxury real estate.

A Booming Sector in Focus

The BRF’s agenda is meticulously designed to cover critical aspects of the sector, offering actionable insights for attendees.

Key sessions include “Branded Residences Uncovered: Global Performance Review & Insights,” which will analyse the sector’s growth and performance metrics, and “Decoding the Data: What Guest & User Trends Tell Us,” focusing on how consumer preferences shape branded residential offerings.

Another highlight, “Legal Structures: Protecting Interests of Investors, Purchasers & Brands,” will delve into the contractual frameworks essential for safeguarding stakeholders.

These sessions reflect the forum’s comprehensive approach, addressing both the strategic and the practical factors of developing, owing and managing branded real estate.

The World Branded Residences Awards 2025

A first for BRF is The World Branded Residences Awards, which will celebrate excellence among agencies and individual brokers in the global branded residences market.

The awards feature three categories: Top Branded Residence Brokerage, recognising the firm with the highest sales volume; World’s Top Branded Residence Broker, honouring the individual with the highest transaction volume; and Largest Single Transaction Award, for the broker completing the most significant deal in the past year (1 September 2024–31 August 2025).

Winners will be announced on the main stage, with prizes including luxurious stays at Delano Dubai (7 nights), Fairmont Royal Palm Marrakech (5 nights), and a Sofitel property (3 nights).

Read more about The World Branded Residences Awards

A Robust Agenda With “The Best Of The Best” In The Industry

This branded residences event, will be packed with thought provoking sessions led by prominent industry figures.

The forum will kick off with a welcome address moderated by Jonathan Worsley, Chairman & CEO of The Bench, followed by a conversation with Barry Landsberg, Principal at Landsberg Residential Consulting Inc.

A key session, “TenX Leadership Talk – State of the Industry,” features Jeff Tisdall Chief Business Officer, Global Head of Mixed-Use Accor One Living will discuss and present the sector’s trajectory.

Riyan Itani director and founder of Global Branded Residences (GBR) will lead “Branded Residences Uncovered,” providing a global performance overview, while Nadia Zaal, Founder & CEO of Zaya Real Estate Developer, and Daniel von Barloewen, Senior Vice President at Accor One Living, will explore strategies for maximising returns and minimising risks.

The session “The Perfect Fit: Selecting the Right Brand for Residential Success” will feature Jaidev Menezes (Marriott International), Stefano Saporetti (Aston Martin), and Rosa Piro (Arada), delving into brand selection strategies.

Other notable panelists and contributors include Nick Candy CEO Candy Capital, Eleonora Srugo Real estate broker at Douglas Elliman & star of the Netflix show Selling the City, Paul Sada Vice President and Senior Counsel at Marriott International.

A Comprehensive Branded Real Estate Coverage

The forum’s focus will span critical areas of branded residences development and ownership, including: Branded Real Estate Investment, Hospitality Market Spotlights, Brand Strategy & Residential Marketing, Legal & Contractual Frameworks, Design & Sustainable Development, Cross-Sector Brand Expansion, and Loyalty, Lifestyle & Living.

DO NOT MISS THIS EVENT REGISTER TODAY

Future Hospitality Summit

FHS World 2025 is a dynamic platform for networking, deal making, and exploring investment opportunities. 

Under the theme “Where Vision Leads, Investment Follows,” the 2025 summit will feature discussions across three stages, with workshop rooms and breakout areas addressing global economic trends, innovative business models, and evolving hospitality spaces. 

Read more about FHS World

Launched in May 2024 as the world’s first marketplace and news media platform dedicated exclusively to the branded residences sector.

The marketplace offers branded residences for sale and rent from around the globe, advertised by property developers and international real estate agencies and brokers.

When it comes to media coverage BRESI is a leading authority in this niche, delivering unparalleled coverage of this rapidly expanding segment of luxury real estate. 

The news platform publishes daily news updates, in-depth project announcements, and data-driven analysis of industry trends. Exclusive interviews, alongside detailed coverage of industry forums and conferences, offers unique perspectives from the key figures shaping the industry.

BRESI stands as the definitive resource for branded residences, connecting developers, agencies, buyers, brokers and thought leaders through its innovative digital marketplace and authoritative editorial content. 

Whether exploring a groundbreaking new development for sale or accessing critical market performance metrics, BRESI is the premier destination for the global branded residences industry.