FENDI Branded Residences, in the heart of the Swiss Alps

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FENDI Branded Residences. All images courtesy of FENDI Private Residences Crans Montana

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Branded Residences have typically been linked to hotel brands, with luxury real estate bearing the name of a hotel, like The Ritz-Carlton Residences or Four Seasons Residences. But in recent times, non-hospitality brands, from fashion labels to car manufacturers, have entered the market, lending their prestigious names to real estate projects.

Today, we’re focusing on the stunning FENDI branded residences in the Swiss Alps.

FENDI Private Residences Crans-Montana

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FENDI has partnered with Steiger&Cie / Sotheby’s International Realty to launch the highly anticipated FENDI Private Residences in Crans-Montana a picturesque Alpine resort.

This collaboration, which includes Comina Architecture, Marco Costanzi Architects, and Enea Landscape Architecture, sets a new standard for upscale living in perfect harmony with the stunning natural surroundings.

Stunning Location

Crans-Montana, a beloved destination in the Swiss Alps, is renowned for its breathtaking mountain views, world-class ski slopes, and vibrant cultural scene. The resort town has long attracted discerning travelers and residents seeking a luxurious lifestyle amidst the majestic beauty of the Alps.

The FENDI Private Residences, located on the historic site of the Alpina & Savoy Hotel, honor the area’s long history while offering top-notch comfort and services for sophisticated residents. Developed by FENDI, this innovative project beautifully combines the brand’s signature materials and design principles, creating a stunning architectural masterpiece that harmonizes with the stunning surroundings.

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“It is a true commitment to provide the finest living experiences with its stunning location, impeccable design, exceptional amenities, FENDI Private Residences offers a unique opportunity to enjoy an extraordinary lifestyle in the mountains” Serge Brunschwig, FENDI Chairman and CEO

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The Residences

Italian architect Marco Costanzi, renowned for his involvement in the FENDI Private Suites in Rome, has precisely designed the interiors of the residences and suites, showcasing the brand’s signature attention to detail.

Residents at the FENDI Private Residences can take advantage of a range of luxurious amenities, such as a full-service concierge, exclusive dining options, and top-notch facilities like a spa with stunning mountain views, a fitness center, and a versatile space for yoga and wellness activities.

The development places a strong emphasis on sustainability, with features like high-quality insulation, electrochromic glass, solar panels, and a rainwater collection system to support the beautiful garden crafted by Enea Landscape Architecture.

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The initial collection of FENDI Private Residences Crans-Montana is set to be handed over by the conclusion of the second quarter of 2026, signalling the start of a fresh chapter in upscale living amidst the Swiss Alps.

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DISCLAIMER: This article has neither been endorsed or sponsored by FENDI, Steiger&Cie / Sotheby’s International Realty. BRESI claims no copyright to any of the information, images or marks in this article. For more detailed information please visit the links cited in this article.

BRESI is the world’s first marketplace dedicated exclusively to branded residences. Our goal is to bring our readers in depth information on the latest branded residential projects from around the globe. From stunning hotel branded residences to luxury non hospitality branded homes.

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