Branded Residences in America, have always been popular for those who are looking for luxury branded real estate managed by the biggest names in hospitality and luxury.
Whilst Dubai has seen huge development of branded homes in the past 5 years and is now classed by many as the epicentre for these developments. In reality America has always been the pioneer and it continues to be so.
Branded Residences in America
A recent survey reveals that 37 out of 50 states now have at least one branded residence project, highlighting the growing demand for high-end, service-oriented luxury living experiences across the nation.
Branded residences, are residential properties that are typically associated with luxury hotel chains or high-end non hospitality brands, and offer a unique blend of residential home ownership and luxury hotel-like services and facilities. To learn more about branded residences this article provides a complete overview.
Branded developments have continued to gain traction not just in major metropolitan areas but also in vacation destinations and smaller cities, catering to buyers who seek a prime residential lifestyle.
Coastal Dominance and Urban Hot Spots
Unsurprisingly, coastal states and those with major urban centers lead the pack in branded residence development. New York, California, and Florida stand out with multiple projects.
In New York there are dozens of branded projects, Miami (one of the hottest areas for branded homes) has a diverse range of brands in the market from the likes of Porsche, Baccarat, Aston Martin, SLS, as well as the expected luxury hotel brands such as Ritz-Carlton, Four Seasons and Rosewood to name but a few.
Other states with significant urban populations, such as Texas, Illinois, and Massachusetts, also feature prominently in the branded homes market.
The Residences at The St. Regis in Houston and Chicago, and the Four Seasons Private Residences One Dalton Street in Boston exemplify the luxury offerings available in these states.
Mountain Resort Destinations
Several mountain states have embraced the branded real estate for sale, with these branded homes tending to be tied to luxury ski resorts.
Colorado’s The Residences at The Little Nell in Aspen, The Sky Residences at W Aspen, in Utah Pendry Residences Park City, and Wyoming’s Four Seasons Private Residences Jackson Hole, are great examples of how the appeal of branded living is expanding throughout America and into premier vacation destinations, and not just in coastal beach areas and cities.
Emerging Markets
The survey also revealed some surprising entrants in the branded residence market. Alabama, Indiana, and Wisconsin, now offer branded living options. The Residences at the Grand Hotel Golf Resort & Spa in Point Clear, Alabama, and The Residences at The Edgewater in Madison, Wisconsin, indicate a broadening appeal for this type of luxury living beyond the usual hotspots.
Notable Absences
Despite the widespread presence of branded residences, 13 states still lack branded properties. These are primarily less populated states or those with less urban development,
However, many of these states do offer luxury condominiums or high-end residential development.
Research shows states such as Dakota, Delaware and Alaska are among the 13 states that do not currently have branded homes for sale.
However with that said, depending on when this article is published, we may see that the 13 becomes a lower number, such is the speed of development and new project launches.
Summary: Branded Residences in America
The fact that there are branded residences in 37 states signals a robust market for branded luxury living experiences across America. As the line between hospitality and residential real estate continues to expand, no doubt we can expect to see more states joining this trend.
The combination of home ownership with hotel-like services and amenities appears to resonate with a growing segment of high-net-worth individuals seeking both comfort, ease of living, brand association and prestige in their home. Branded real estate has become a firm favourite for real estate purchasers across America.
In conclusion, the presence of branded residences in nearly three-quarters of U.S. states with multiple brands and projects in each city, underscores a significant shift in the luxury real estate market. This trend not only reflects changing consumer preferences but also hints at the evolving nature of home ownership and hospitality in America and around the world.
As developers continue to innovate and expand their offerings, we may soon see branded residences in all 50 states, further transforming the landscape of luxury real estate in the United States.
BRESI is the world’s first platform dedicated to the selling and marketing of branded residences. BRESI is an exclusive platform for owners, developers, and hotel groups to promote luxury branded residences
Our goal is to highlight the best branded real estate for sale around the globe, and to provide insight and news from the luxury real estate sector
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- Branded residences in America
- Staff Writer
- Insight
